Klaviyo

What it does

Klaviyo is the e-commerce retention platform: flows triggered by store events, predictive analytics (CLV, churn risk), and AI segmentation that pays for itself in recovered carts.

Deep store integration beats generic email tools for online sellers. Free tier to start; pricing by profiles.

Standout features

• Shopify-native event tracking
• Predictive CLV and churn-risk AI
• SMS and email in one flow builder
• Revenue attribution per campaign

Best for